bmw guggenheim lab

Rethinking NYC – the BMW Guggenheim Lab

The BMW Guggenheim Lab is a mobile laboratory which will travel to nine major cities worldwide over the next six years. The project has already started in New York and addresses issues of contemporary urban life through programs and public discourse – a great thing considering the fact that people living in a city can bring their own ideas, experience and create forward-thinking solutions for city life. Let’s see what the founders of this project say about it in this following TEDxVienna article :)

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